Making the most of bad footage, part 2 - MMA promo

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Mike Pulcinella
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Joined: Jan 30 2007

My latest assignment was to make a promo/intro video for a new website, mmarecruiter.com, a forum that brings together promoters and fighters in the increasingly popular sport of mixed martial arts fighting.

My limitiation was that I had to use previously shot fight footage. Generally speaking, the video that was supplied was not good; over- and under-exposed, blurry, shaky and too far away much of the time. Many of the fights were lackluster. After sifting through hours of footage I was able to come up with a handful of clips that I could use.

I decided that I wanted this vid to be as different as possible from the high-speed, screaming heavy metal MMA clips that have quickly become cliche, despite this sport’s relative newness. Admittedly, what I’ve come up with is all style and very little substance. I plan to make another version that outlines more clearly just what MMA Recruiter has to offer. In the meantime it remains to be seen if fans of MMA will find this version awesome...or too artsy. What do you think?

http://youtube.com/watch?v=UShSrJ_RDnU

branny
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Joined: Nov 6 2001

Hi Mike - I think a few shots lingered just a little too long, especially the guy astride the decked fighter.
I liked the B&W and a classical touch, though a much faster and dramatic paced track would lift it . . . + shorter and punchier (no pun intended) clips.
Keep up the good work!

Do not follow, I may not lead. Do not lead . . . I may not follow.

Mike Pulcinella
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Joined: Jan 30 2007

It's much too long I now realize but what's worse is that the MMA fans almost universally hate it! I thought they might like something different but most of them say they prefer the usual heavy metal music for their MMA vids. I'm going to have to re-edit to make it less artsy and more high energy.